What Are Numbers to Most People? Many people have mixed reactions to numbers – some hate them, others are confused by them, and everyone loves money in the bank! Some people fake it, pretending they know what they mean so as to avoid looking dumb. I am one of those who loves numbers. I admit…
Find Your Numbers Business owners tend to fall into one of 3 main categories when it comes to the numbers they want to manage their business by… The first group I call the “Flying Blind” CEO. He or she has no interest in the numbers, until it is too late and there is no money…
If People in Business Spoke Like They Write Emails I am a huge advocate for transforming how people write emails in the West. There seems to be a school of thought that writing nice emails filled with softeners (see further below) are either, (1) an unnecessary, inefficient waste of time, (2) not masculine if a…
In the last 3 Blogs I wrote about the first 3 ways to grow a business, any business. Way number 1 is to increase the number of customers/clients (of the type you want) Way number 2 is to increase the transaction frequency (or in business terms, the number of times they buy) Way number 3…
What is the 3rd Way to Grow Your Business? Over the last 2 weeks I wrote about the first two ways to grow your business. Today I am going to write about the 3rd Way to Grow Your Business. As a refresher – the 1st Way is to increase the number of customers of the…
What is the 2nd Way to Grow Your Business? Last week I talked about the 1st Way to Grow Your Business – to increase the number of customers/clients of the type you want. I talked about doing a client profile and of identifying other industries and companies who may be servicing the same clients you…
Most businesses have a sweet spot – a hidden strategy that can really propel their growth and profitability. To discover the hidden gold in your business it helps to use a particular lens or focus to reveal where it might be. The tool that we use to help our clients find the gold that lies…
Why Business People Are So Price Sensitive? If I walked up to 10 business people right now and told them to raise their prices 5%, what do you think they would say? Noooooo way!! I cannot do that, they say. Why not? “Because my customers will leave”. “My competitors already charge less than me”. All…
You Cannot (Directly) Increase Sales Yes, you read that header right. You cannot increase sales. Go ahead, try it. You cannot increase sales or profit (or lose weight for that matter 😊), in and of themselves. Why? Because those 3 things – (1) sales, (2) profit, and, (3) weight loss are all results. They are…
First, The “Perfect” Business Model: It is surprising to many people, that you can have a fast-growing business with fantastic net profits, and still go broke! How does that happen? First, let’s look at how it doesn’t happen… It usually doesn’t happen when you have these 4 things: Customers that pay in cash only, meaning…